How Should Singapore Property Agents Do Short Videos?

On the afternoon of 12 May, Mr. Song Zhanyong (AKA “Singapore Yong Ge”), Founder and CEO of Singapore-Sino Consulting Group, was invited to a sharing session at PropNex, one of Singapore’s largest property agencies, to share his insights on short video content creation and personal brand building with nearly 40 professional agents.

Yong Ge’s message was clear: making good short videos isn’t just about filming and editing, you also need to know how to plan your content and get the publishing strategy right. 

As he put it, being professional matters, but making sure people can actually see your expertise matters just as much, if not more.

What made this session stand out was the preparation behind it. Before showing up, Yong Ge did his intensive research, studying videos posted by multiple agents, getting a feel for their filming habits and posting patterns, so he could directly address their real challenges. 

After the session wrapped up, plenty of agents stayed back to consult him for more tips.

If you’re looking to level up your team’s short video production capability, feel free to reach out to Yong Ge on WhatsApp: 📞 91091868​​​​​​​​​​​​​​​​